Take Advantage of Social Networking

Doshdosh.com has a new post about the seven characteristics of successful social networking promotion pages.

The tips all come back to the same  point really: If you are going to be a part of a social network, act like a member of that network, not an advertiser; have conversations with people, follow the rules of the community, support the community, and don’t over focus on being an advertiser or promoter.

It seems that companies feel like they have to infiltrate social networks to gain from them, but that’s not the case.   You don’t have to be sneaky at all.  You just have to be a member of the community that brings value and isn’t in everyone’s face about your product.